Napkin sketching

Napkin sketching

Image: courtesy of Fast Company by Matt Mahon

A good friend found this fun article in the latest issue of Fast Company. It’s titled, “The Napkin Sketch,” and talks about how large corporations — such as Wal-Mart, Microsoft, Infosys, and Peet’s Coffee and Tea — are using napkin sketches to communicate large, complex ideas. Sound familiar?

Obviously, I’m excited because of its implications for The Big Story. Isn’t this what we’re trying to do: to take something large and complex like the Kingdom of God, and make it accessible without oversimplifying? As they say, a picture is worth a thousand words…